Louis XIII Launches First Pop-Up Boutique At Harrods Celebrating Memorable Life Moments

LONDON, APRIL 2017: Launched on 30 March 2017, the concept store invites clients to immerse themselves in the world of LOUIS XIII. Each unique window features exciting scenes inspired by precious life moments brought to life by spectacular 3D mapping.

The full LOUIS XIII range, from the ‘Miniature’ (5cl) to the recently launched 6L ‘Le Mathusalem’ is available for sale at Harrods until 25 April 2017. The Collection also includes special limited edition and collector’s item: ‘Time Collection – The Origin: 1874.’

 Ludovic du Plessis, Global Executive Director of LOUIS XIII says:

“We are excited to once again work with the world’s most esteemed department store, Harrods, on this pop - up which brings the entire LOUIX III collection under one roof. We could not think of a better partner to present LOUIS XIII as the ultimate instrument to celebrate the most memorable moments in life.”

Nick Fleming, Spirits Buyer at Harrods says:

“The pop - up further demonstrate s the long standing relationship between Harrods and LOUIS XIII Cognac. This innovative boutique offers the ultimate LOUIS XIII retail experience in an environment designed to accommodate Harrods discerning customers.”